What we do

+ explain

We challenge assumptions about children’s use of technology. We describe the role technology plays in their lives, how and when they use it, the needs it meets, the challenges it creates and how it reflects and shapes their individual identity and generational values

+ predict

Understanding the future state of childhood at a time of rapid digital acceleration is urgent and fascinating work.  We provide the insights and analysis stakeholders need to adapt policies, products and services.

+ solve

We understand the complexities of childhood + digital and have proven approaches to solve problems in this evolving space.

+ deliver

Working with our clients, we deliver practical and workable solutions to challenging scenarios.

How we work

+ Expertise

We combine a deep understanding of the child online safety policy landscape with decades of experience advising clients from within top-tier management consultancy firms. We have a global network of experts and can build bespoke teams as needed. As a small agency, we work well with other advisors to deliver high-impact ideas and solutions.

+ Evidence

Everything we do is driven by research and underpinned by data. We use a combination of participatory, academic, polling and monitoring research methodologies. We consider children to be critical voices and include them as active participants when solving problems that impact them.

+ Excellence

We have decades of experience advising clients in both public and private sectors including blue chip companies. We understand our clients’ expectations on service and delivery and offer the gold standard for both.  We are valued as trusted advisors and thought partners, this means we build and maintain relationships over the long-term.

Our values

+ child-centred 

Children are at the centre of everything we do and in all things we prioritise their best interests.

+ integrity

We work with those who share our commitment to upholding children’s rights and to creating a digital environment where children can thrive. 

+ candour

We maintain objectivity, allowing us to provide honest advice to a broad range of stakeholders. 

+ clarity

We believe in being clear and easily understood.